Waghaus

Illustration

Industry: Retail
Technology: Design

Waghaus contacted SVM looking for help in developing a large concept they had of selling pet products online. After our initial meeting, SVM did some research and found that it would be extremely cost prohibitive for them to be able to compete with the industry leaders currently occupying that space. As a result, SVM proposed a creative solution that would give the owners of Waghaus the best opportunity for success. The idea was to focus on a specific type of dog and offer very specialized products for that canine. Waghaus’s competitive advantage would shine thru in the industry leading website that SVM would build for them. This website and overall online user experience would make available a very unique and specialized space for customers to purchase pet products.

SVM also assisted in the branding of five different categories of dogs, and consequently, Waghaus was able to match specific product offerings for each sort. SVM continues on the development of the Website and Ecommerce store, to date, the web comps are looking fantastic.

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